Samiun Hassan
I'm Merchandiser
Career Objective
To be an effective, creative and resourceful top-level executive in a corporate organization with collaboration, multi-tasking skills and 13+ years’ leadership experience.
About Me
I am a seasoned apparel industry professional with over 18 years of experience in marketing, merchandising, and production planning. As Deputy General Manager (Marketing & Merchandising) at Modiste, I oversee global marketing strategies, cost negotiations, and order execution, ensuring smooth production and timely shipments. I specialize in business operations worth $100M annually, leading teams to drive efficiency, operational excellence, and market expansion.
My expertise spans denim, casual shirts, woven tops, activewear, childrenswear, and outerwear. I have managed large-scale factory operations, led planning for 65 production lines, and handled merchandising for renowned brands like H&M, Ralph Lauren, Macy’s, and Columbia Sportswear. With certifications in Industrial Engineering, Modern Garment Technology, and Smart Merchandising & Planning, I leverage data-driven strategies and Fast React Software to optimize processes and elevate brands.
Computer Engineer & Garment Industry Expert
With a background in Computer Science and Engineering, I bring a tech-driven approach to apparel manufacturing, integrating efficiency tools and data analytics into merchandising and planning. Passionate about delivering results and driving revenue growth, I thrive on building strategic partnerships and optimizing processes to support sustainable business expansion.
- Birthday: 1 December, 1983
- Website: www.samiunhassan.com
- Phone: +880 01713147742
- City: Dhaka, Bangladesh
- Age: 41
- Degree: Bachelor’s in Engineering (BEngg)
- Email: samiunhassanbd@gmail.com
- Job Title: Deputy General Manager (Marketing & Merchandising) at JMS Group/Modiste
18 Years of experience
15 Countries visited in 18 years
36 Business Trips
25+ International clients dealt with
Skills
Take a look at the skillset I built throughout my years of work
Experience
Explore my global exposure and industry expertise.
Countries Visited
- USA
- UK
- Australia
- Japan
- Turkey
- China
- Malaysia
- Thailand
- Hong Kong
- India
- Vietnam
- Singapore
International Clients
- Next
- Bass Pro
- Garan
- Five Star
- LC Waikiki
- Mango
- Centric
- Carmel
- New Times
- Pepe Jeans
- Macy’s
- Columbia Sportswear
- H&M
- VF
- Ralph Lauren
- Amarex
- Just Jeans
- Kmart Australia
- Tchibo
Product Experience
- Woven Bottoms
- Woven Shirts, Tops, Blouses
- Denim
- Activewear
- Knitwear
- Outerwear
Projects
Take a look at 6 of my most valued projects.
SOP development for Merchandising
Focused on creating clear, actionable Standard Operating Procedures to optimize merchandising workflows and ensure consistent execution.
Installation of planning software
Oversaw the successful installation and configuration of new planning software to improve forecasting and resource management.
Double Shift Implementation
Led the strategic implementation of a double-shift system to maximize production output and meet increasing demand.
Team Building to improve efficiency across all departments
Spearheaded team-building activities and initiatives to foster better communication and collaboration across all departments.
Factory Layout Reorganization for Efficient Workflow
Managed the redesign of the factory layout to optimize the flow of materials and improve overall production efficiency.
Planning & IE Department Establishment
Established a new Planning & Industrial Engineering department to drive process improvements and optimize resource allocation.
Resume
Take a look at my Resume.
Trainings
Management Services Certificate (IMS, UK)
Institute: Scott Grant, UK
Duration: 2 Months
Topics: Industrial Engineering, Management Method
Modern Garment Technology
Institute: Gherzi-Istanbul Limited
Duration: 9 Months
Topics: Industrial Engineering, Manufacturing Technology, Quality Assurance
The Efficient Way of Smart Merchandising and Planning
Institute: Gherzi-Istanbul Limited
Duration: 3 Months
Topics: Merchandising, Production Planning and Control
Emerging Leadership
Institute: Keeron Limited
Duration: 8 Hours (Online)
Topics: Strategy Development, Team Leadership
Microsoft Office
Institute: 10 Minutes School
Duration: 15 Hours (Online)
Topics: Word, Excel, PowerPoint
Education
Bachelor’s in Engineering (BEngg)
2007
Computer Science & Engineering, University of Science and Technology, Chittagong (USTC)
Professional Experience
Deputy General Manager (Marketing & Merchandising) Modiste (JMS Group)
2022 - Present
Dhaka, Bangladesh
- Business Responsible for USD 100M per Annum
- Responsible for the entire team to earn business and lead the company for a Global Identity.
- Develop and lead the overall marketing, merchandising, and business development strategy.
- Lead Sourcing team including fabric, buyer, factories.
- Communicate with buyers for cost calculation, price negotiation, order procurement, correspondence, liaison, etc.
- Oversee costing and pricing of the garments and negotiations with buyers to reach final acceptable prices.
- Execution of orders according to planned time and action plan to ensure the shipment with the right quality and quantity.
- Monitor suppliers, commercial, shipping, quality checking, etc., for smooth production and shipment.
- Ensure end-to-end product life cycle from conceptualization to delivery.
- Play a significant role in long-term planning, including operational excellence.
- Identify potential delays affecting KPIs like on-time delivery and order fulfillment.
- Outstanding communication skills.
- Responsible for exploring potential markets for new business opportunities.
Assistant General Manager, Factory Head JMS Group
2020 - 2021
Chattogram, Bangladesh
- Managed casual tops and shirts production with 17 production lines and 1,500 manpower.
Assistant General Manager (Merchandising & Planning) JMS Group
2017 - 2022
Chattogram, Bangladesh
- Managed merchandising for Next, Columbia Sportswear, and Kmart Australia.
- Led corporate business planning for USD 100M per Annum.
- Oversaw production planning for 65 lines across 3 factories using Fast React Software.
Manager, (Corporate Planning & Merchandising) JMS Group
2012 - 2016
Chattogram, Bangladesh
- Managed merchandising for Next, Columbia Sportswear, and Kmart Australia.
- Planned for 65 production lines across 3 factories.
- Led the Industrial Engineering Development project.
Assistant Manager, (Planning & IE) JMS Group
2011 - 2012
Chattogram, Bangladesh
- Responsible for planning and industrial engineering for Modiste (CEPZ) Limited.
IT Service-desk Analyst (Contractual) Unilever Bangladesh Limited
2007 - 2011
Bangladesh
- Provided IT support to over 250 persons of Factory office and over 25 remote users for Desktop (Dell & HP) and Laptop (Dell & HP) all over the country including 5 regional depots with WAN connectivity.
Contact
Address
Dhaka 1230, Dhaka, Bangladesh
Call Me
+880 01713-147742
Email Me
samiunhassanbd@gmail.com